Publicis Groupe Belgium

Zimmo

THE METAHOUSE

A world first for Zimmo and Publicis Groupe: the first house for sale in the real world and in the Metaverse. A modern house in Tongeren with a one-of-a-kind bonus: whoever buys the house gets the house and its digital twin in the Metaverse. An exact copy of the house, including virtual land, in Decentraland. That’s great news for the new owner: virtual land is not only getting more expensive by the day, but the possibilities on that land are also becoming increasingly interesting.

Renault

A duel against the clock

Renault is taking drivers into a new electric era with new Renault Megane E-Tech 100% electric. The model has 26 driving assistance systems, 220 hp, up to 470 km autonomy and the option to fast-charge. And that gave Publicis Groupe a mouth-watering idea for Renault. In September, only 6 lucky guests will experience The 29 Minute Restaurant. In the kitchen will be Yves Mattagne, the famous two-star chef of La Villa Lorraine. His challenge? Creating and serving a gastronomic 3 course menu in under 29 Minutes... before the car finishes fast-charging. Can he do it?