The superstar Lady Gaga shared an outfit last Saturday April 17th on her Instagram account by Florentina Leitner, who graduated in June last year from the Fashion Department of The Royal Academy of Fine Arts Antwerp as a Master's student. With the hashtaf #dressedbyantwerp, the singer let her 47 million followers know that she is a fan of Antwerp fashion. Florentina Leitner designed the outfit last year during the coronavirus lockdown on behalf of the City of Antwerp and in collaboration with the Antwerp Fashion Department of the Royal Academy of Fine Arts in Antwerp, Tom Eerebout (Lady Gaga's stylist) and Publicis Groupe.
The campaigns for Cocio Mint and Cocio Salted Caramel already had an absurd aftertaste, and this one is no different. The hero? A male fairy who can make any wish come true, as long as that wish is linked to orange-flavoured chocolate milk.
In a series of short online films, we see how a student makes a wish and how our fairy grants it tastefully. Each spot also ends with the magical line Cocio Orange. Fairy, fairy tasty. And our friends in Denmark and Sweden will soon find out that the drink is indeed fairy, fairy tasty. Skål!
They grow up so fast… Toddlers become teenagers and parents go from hero to zero? Nope, that family connection is still there. It’s just a little bit different. And with the Love family pack by Orange, you have everything you need to stay connected at home. From dancing with dad to teaching dad to dance on Tiktok. From bedtime stories to swiping stories. And from watching the same movie hundreds of times to ‘what the heck, let’s watch another episode!’ Yes, your family changes. But it will always stay connected.
We're proud of what we do, because it has the potential to shape progress in the world. But enough about us. Let's start talking about you. Eva & Karel are all ears.
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Strategic agency for positive change
We’re an advertising and communication agency specialized in branding, behavioral change, and cross the media campaigns. We embrace Publicis’ worldwide motto ”Those who bring positive change will be the ones that lead the change”. Based on this philosophy we develop creative communication that makes a difference for our clients, society, and stakeholders. Creativity that makes an impact.
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The Connected Marketing Agency
We’re the marketing and technology agency that transforms companies for the digital age and helps them embrace technological challenges. This is how we prepare our clients for the future.
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