Recently at Publicis Groupe

Eneco appoints Publicis Groupe Benelux as new lead agency
Publicis Groupe Benelux will work on Eneco’s brand positioning and associated cross-media campaigns within the Netherlands and Belgium. Eneco, which wants to accelerate the energy transition with its ambition 'climate neutral by 2035', finds in Publicis Groupe the right partner because of the agency's drive, creative power and data-based approach.

Piaggio appoints Publicis Groupe Belgium as media agency
Publicis Groupe is happy to welcome Piaggio as their new media client. Piaggio is a world-renowned Italian manufacturer, based in Pontedera, near Pisa, that produces engines as well as motorcycles, scooters and mopeds. Piaggio is notably the inventor of the scooter, the famous Vespa.

Publicis Groupe racks up another big win: AB InBev
Following a six month global review process, Publicis Groupe has been selected by AB InBev, the world’s largest brewing company, as their Global Media, Data & Tech partner across 30+ countries – US, MAZ + SAZ (LATAM), Europe and APAC.

Publicis Groupe is awarded “Best Place To Work”
PitchPoint and Media Marketing have elected Publicis Groupe Belgium as AGENCY OF THE YEAR 2022 in the category "Best Place To Work". The jury praised the entry, calling it 'the most authentic story and best cross categories entry it saw and heard on the day'. Criteria included why talent prefers Publicis Groupe and how to inspire talent to grow and stay.

Davy Caluwaerts appointed Chief Client Officer Publicis Groupe Belgium
He takes on his new role starting on February 1st and will also join the Board. His new role will involve actively listening to current customer needs and formulating and organising the best possible response. In addition, he will focus on anticipating new or latent challenges from clients.

Wendy Pouw & Jacco ter Schegget about Publicis Groupe Benelux growth in 2021
Last week, Adformatie interviewed our CEO Jacco and CDO Wendy. They talk about full-funnel marketing, why having a Chief Digital Officer is a must, what keeps CMO’s awake at night and how Publicis Groupe helps to address those concerns.