A New Creative Duo Joins Publicis Groupe Belgium

Publicis Groupe Belgium continues to strengthen its creative team with the arrival of two promising talents, Steve Maes and Jannes Deschacht. The pair first met during their studies at LUCA School of Arts and later gained experience separately at various agencies. Now, they are teaming up as a brand-new creative duo, Steve as a Creative Copywriter and Jannes as an Art Director. Both are thrilled to join Publicis Groupe, where diversity and talent development are key priorities.
Steve previously worked at FamousGrey, crafting campaigns for clients such as VSV (Vlaamse Stichting Verkeerskunde), KBC, Hyundai, and COIB for Team Belgium. A past winner of a Yellow Pencil award, he is excited about this new professional chapter.
Jannes honed his skills at Boondoggle and TWBA, working on major brands like PlayStation, NMBS, McDonald’s, and Payconiq. Last year, he also won the YoungDogs competition.
The enthusiasm for this new collaboration is shared by Maarten De Maayer, Creative Director at Publicis Groupe Belgium, who stated: “Steve & Jannes don’t just bring a breath of fresh air, they also have an insatiable hunger for creativity. With the other creative leads, they will…”