PR Manager

We’re looking for a strategic and driven Public Relations Manager to join our growing PR & Influence team at Publicis Groupe. This role has a focus on earned media and press relations - shaping the public voice of major brands through powerful storytelling, strong journalist relationships, and culturally resonant (earned) media strategies.

You’ll work closely with journalists, editors, and key opinion leaders, while also collaborating with creative and strategic teams to deliver integrated, insight-led communication campaigns. While experience in influencer marketing can be a plus, this position is rooted in the world of PR. That said, we don’t believe in rigid boxes, we value hybrid thinking and love people who can connect the dots across disciplines.

WHO ARE WE?

At Publicis Groupe Belgium we are driven by the Power of One. That’s our raison d’être: to make brands relevant and interesting to people, in order to touch them and influence their behavior, to grow the business of the brands we work for. More than 200 diverse bright experts are organized in 4 interconnected métiers (strategy & data, creative experiences, media activation, and production), and are the drivers of our collective creativity. And ow, yeah, it’s “Groupe” with an “e”. With our group’s roots in la douce France you can expect loads of Liberté, Curiosité and Créativité.

YOUR KEY RESPONSIBILITIES

This is our bucket list, but we will not be disappointed if we cannot thick all the boxes in the end. All our experts have different backgrounds, which help them shape their day-to-day, that will not be any different in your case.

• Lead the development and execution of comprehensive PR strategies that build brand visibility, credibility, and (earned) media presence across traditional and digital channels.
• Build and maintain strong relationships with journalists, editors and key opinion leaders in the Belgian and international media landscape.
• Craft compelling press materials such as press releases, briefings, Q&As and media kits.
• Act as day-to-day PR contact for clients, ensuring quality control, strategic alignment, and timely delivery of all PR activities.
• Identify media opportunities, proactively pitch stories, and secure earned coverage in line with clients’ business and communication goals.
• Manage media events, press trips, interviews, and product launches, ensuring seamless execution and strong editorial outcomes.
• Monitor and evaluate campaign performance, providing actionable insights and detailed reporting to clients and leadership.
• Collaborate with internal departments including strategy, creative, content and media to deliver integrated communication campaigns.

WHEN JOINING US, THIS IS WHAT YOU CAN EXPECT

– A key position in a resourceful and people obsessed organization.
– Ambitious clients in the middle of their business transformation.
– A competitive salary and benefits program.
– An inclusive organization that recruits, employs, trains, compensates, and promotes regardless of colour, religion, national origin, sex, gender identity or expression, sexual orientation, disability, age, …
– Experience a truly ‘great place to work’ at the breathtaking, carbon-neutral Gare Maritime in Tour & Taxis. From showers for post-workout refreshment to a food hall for when hunger strikes, our facilities have got you covered. And with the Tour & Taxis Park just steps away, you can enjoy a lunch run or yoga session in the great green urban outdoors.”

JOIN THE #LIONHEARTED!

Feeling inspired? Apply now and join the Lion tribe!